AMERICAN ZINC PRODUCTS BILLBOARD

American Zinc Products requested that we create a billboard to help them with their hiring campaign.

I really didn’t want to it be just a billboard though. I wanted it to be eye-catching, interesting, and inviting. It truly is a great place to work, and that joy needed to shine through in a way that captured the spirit of their culture.

The intention was to hang a giant hard hat off the corner of the thing, but the budget said no. So I worked with our graphic designer to come up with a different solution, and instead we extended the artwork off the top of the billboard.